With so much content and noise online, it’s important to know who your competitors are and what they are doing.
Plus, the competition is always changing, with new brands emerging or climbing up the ranks and others pivoting to attract and engage new audiences. If you don’t want to get left behind then you need to track and analyze the competition.
How can you do just that?
Competitive analysis is a key part of your audience research in social media. It helps you to understand the digital strategies of your competitors so you can leverage your strengths and minimize your weaknesses to succeed and grow.
Use this handy template to track how well your competitors are doing on different social media platforms so you can compare your activity, presence and success.
The social competitor analysis tracker helps you compare:
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